Kathmandu. Jagdamba Motors Pvt. Ltd., the authorized distributor of Proton vehicles in Nepal, officially launched the new Proton EMas 5 compact SUV in a special launch ceremony held in Kathmandu. Introduced as the second electric vehicle from Proton brand in Nepal, the EMase 5 is a brand new compact electric SUV option that adds a new dimension to the urban lifestyle and daily travel experience.
Proton E.Mas 5 has recently earned international recognition as the ‘Electric Compact Vehicle of the Year 2026’ at the prestigious Allianz DSF Vehicle of the Year Awards in Malaysia. A perfect amalgamation of cutting-edge technology and intelligent design, the Emas 5 features a 14.6-inch touchscreen infotainment system with wireless Apple CarPlay and Android Auto.
Further, there are 32 spacious storage compartments with a 70-litre front front trunk and 375-litre expandable rear rear luggage compartment offering practical utility and ease for both regular daily short and long distance trips.
The launch ceremony was attended by representatives of Embassy of Malaysia in Nepal, stakeholders of the automobile sector, business partners, media persons, auto-journalists, influencers along with distinguished guests and customers. This grand presence reflects the growing interest in sustainable mobility solutions in Nepal.
Speaking at the launch ceremony, Akhil Gupta, Executive Director of Jagdamba Motors, said, “In continuation of our partnership with Proton, we are launching PROTON EMase 5 in Nepal, marking a significant milestone in our mission to accelerate the adoption of electric vehicle options. E.Mass 5 offers a combination of cutting-edge technology, practical usability, great features and the right price. This makes the EV a great compact SUV option for the customers in Nepal. We are proud to introduce world-class electric vehicles that will redefine our customers’ driving experience, supporting Nepal’s transformation towards sustainable transportation and transportation. ”
Proton, Malaysia’s leading national automotive brand, has been expanding its international presence since 2017 through its strategic partnership with Geely. Today, the Proton EMase brand has emerged as one of Malaysia’s leading electric vehicle brands, consolidating its presence in international markets, including Nepal.
Speaking at the event, Li Zhidan, Deputy Director of Proton International, said, “Proton EMas 5 has established a strong identity in the global market. More than 610,000 customers around the world have adopted the ‘platform’ used in Proton E.Mass 5. The Proton EMas 5 demonstrates our commitment to provide vehicles with advanced technology, reliable safety and great value. Nepal is an important market in Proton’s international growth strategy. We are confident that the partnership with Jagdamba Motors will make the Proton EMase brand a trusted choice for Nepalese customers seeking reliable and innovative electric vehicles.” ”
The Proton E-Mass is available in two variants, 5 Prime and Premium. On the special occasion of the launch of Proton E.Mass 5 in Nepal, Jagdamba Motors has announced Rs. 100 million for the Prime variant. Rs. 29.99 lakh for the premium variant and Rs. 10.99 lakh. The company has announced a special starting price of Rs 34.99 lakh. These special introductory prices are applicable for the first 100 customers and for a limited time only.
Customers can directly experience and experience the new Proton EMase 5 by visiting any Proton EMase showroom in the country. Also, customers can book E.Mass 5 at an introductory price applicable for a limited period.
